For most of the 20th century, the E&M landscape was defined by scarcity. There were a limited number of television channels, radio frequencies, and physical cinema screens. This scarcity created a "gatekeeper" economy.

Generative AI (Midjourney, ChatGPT, Sora) is the elephant in the room. If AI can generate a script, voice it with a synthesized actor, and edit the video, what happens to human creators? Lawsuits over copyright infringement and the use of licensed material to train AI are currently defining the legal boundaries of future content.

Despite the explosive growth, the sector faces existential threats.

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