Buy this set if:
Avoid this set if:
The second case held the Type 3B Compressor. Willey’s innovation here is marrying an optical detector (smooth, program-dependent) with a FET gain-reduction stage (fast, precise). Most compressors force you to choose between vibey or clinical. The 3B gives you both.
Lena patched the upright bass through it. With the optical side handling peaks and the FET side set to a 2:1 ratio for gentle leveling, the bass sat perfectly in the mix—round and present but never pokey. The 3B’s secret weapon is a "Blend" knob, which mixes dry signal back in, preserving the natural pluck of the strings. For the fingerstyle guitarist, she cranked the Blend to 60% wet / 40% dry, achieving sustain without squashing the attack. Willey Studios Chelda Model 3 Sets
During a recent interview at NAB Show 2024, the design lead at Willey Studios offered these specific tips for the Chelda Model 3 Sets:
In the world of commercial photography and high-end automotive videography, the difference between a good shot and a breathtaking masterpiece often comes down to one thing: control over light and shadow. For professionals working with the Tesla Model 3—a car celebrated for its minimalist design, sweeping roofline, and complex metallic curves—standard lighting just won't cut it.
Enter the Willey Studios Chelda Model 3 Sets. These aren’t just another set of light modifiers; they are a purpose-built ecosystem designed to solve the unique challenges of photographing one of the world’s most popular electric vehicles. Buy this set if:
Whether you are a seasoned automotive photographer, a Tesla owner looking to create showroom-quality content, or a studio manager upgrading your gear, this comprehensive guide will cover everything you need to know about the Chelda Model 3 Sets by Willey Studios.
Getting the most out of these sets requires a specific workflow. Here is the professional sequence recommended by Willey Studios:
Step 1: The Slider Floor (Ground Work) Place the two Chelda Strip Softboxes along the sides of the car, about 12 inches from the wheels. Angle them at 45 degrees upward. These strips will create a crisp line of light along the lower sill, separating the black tires from the black shadow under the car. Avoid this set if: The second case held
Step 2: The Hero Angle (3/4 Front) For the iconic "three-quarter" shot, you will use one large rectangular softbox high and camera-left. However, the Chelda set modifies this with a scrim-jim attachment that cuts a diagonal shadow across the hood, mimicking a studio ceiling beam.
Step 3: The Interior Rescue Place the Reflection Blades inside the car. Wedge them between the A-pillar and the headliner. Because they are pre-cut for the Model 3’s geometry, they fit flush. Then, bring the Roofline Octa down to 3 feet above the glass. Use a polarizing filter on your lens to kill the final 10% of glare.
Step 4: The Chelda Curve Pop Take the Negative Fill panels and slide them along the rear quarter panel. You will see the metallic paint go dark in the middle of the curve while remaining bright on the edges. This creates the "3D render" look that car manufacturers sell for millions.
Willey Studios’ Chelda Model 3 sets are modular scale-model kits and display diorama components designed for hobbyists who build miniature environments (railroad layouts, tabletop gaming boards, architectural mockups, and diorama art). They combine stylized mid-century-modern (and occasionally industrial) aesthetics with flexible modular pieces so builders can compose varied scenes quickly.